--- title: rankingCoach Blog (21) description: The Best Digital Marketing guide for SMBs - featuring deep dives on key Digital Marketing terms, Google Updates, Local SEO & Search Engine Optimization (21) --- [![rankingcoach](https://blog.rankingcoach.com/hubfs/raw_assets/public/RankingCoach_April2021/images/rC-logo-color-medium.svg "rankingcoach")](https://www.rankingcoach.com/en-us) - [Features](https://www.rankingcoach.com/en-us/features?utm_source=rc_blog) - [Pricing](https://www.rankingcoach.com/en-us/pricing?utm_source=rc_blog) - [Partners](https://www.rankingcoach.com/en-us/partners?utm_source=rc_blog) - [Blog](https://blog.rankingcoach.com/en) - [English](https://blog.rankingcoach.com/en) - [Deutsch](https://blog.rankingcoach.com/de) - [Español](https://blog.rankingcoach.com/es) - [Français](https://blog.rankingcoach.com/fr) - [Italiano](https://blog.rankingcoach.com/it) - [Nederlands](https://blog.rankingcoach.com/nl) - [Polski](https://blog.rankingcoach.com/pl) - [Português](https://blog.rankingcoach.com/pt) - [Română](https://blog.rankingcoach.com/ro) English Back Close - [Home](https://www.rankingcoach.com/en-us?utm_source=rc_blog) - [Features](https://www.rankingcoach.com/en-us/features?utm_source=rc_blog) - [Pricing](https://www.rankingcoach.com/en-us/pricing?utm_source=rc_blog) - [Partners](https://www.rankingcoach.com/en-us/partners?utm_source=rc_blog) - [Blog](https://blog.rankingcoach.com/en) ## rankingCoach’s Digital Marketing blog for small businesses Search for articles Category Select Category - [Digital Marketing](https://blog.rankingcoach.com/en/tag/digital-marketing) - [SEO](https://blog.rankingcoach.com/en/tag/seo) - [Marketing Journey](https://blog.rankingcoach.com/en/tag/marketing-journey) - [Local listings](https://blog.rankingcoach.com/en/tag/local-listings) - [Press Release](https://blog.rankingcoach.com/en/tag/press-release) - [Social Media Marketing](https://blog.rankingcoach.com/en/tag/social-media-marketing) - [Partner](https://blog.rankingcoach.com/en/tag/partner) - [SEA](https://blog.rankingcoach.com/en/tag/sea) - [video marketing](https://blog.rankingcoach.com/en/tag/video-marketing) [![5 Common Mistakes You’re Making on Your Website.](https://blog.rankingcoach.com/hubfs/1509.jpeg)](https://blog.rankingcoach.com/en/5-common-mistakes-youre-making-on-your-website) [5 Common Mistakes You’re Making on Your Website.](https://blog.rankingcoach.com/en/5-common-mistakes-youre-making-on-your-website) 1.Use of Keywords There are still some factoids about the use of keywords, that lead to common... 04/26/2018 [![The 6 SEO secrets everyone needs](https://blog.rankingcoach.com/hubfs/NL%201787_compressed.jpg)](https://blog.rankingcoach.com/en/the-6-seo-secrets-everyone-needs) [The 6 SEO secrets everyone needs](https://blog.rankingcoach.com/en/the-6-seo-secrets-everyone-needs) The 6 SEO secrets everyone needs 04/05/2018 [![Top SEO trends of 2017](https://blog.rankingcoach.com/hubfs/1302.jpeg)](https://blog.rankingcoach.com/en/top-seo-trends-of-2017) [Top SEO trends of 2017](https://blog.rankingcoach.com/en/top-seo-trends-of-2017) REMEMBER HOW IT WAS CHRISTMAS 5 MINUTES AGO? Suddenly it’s June, and we are halfway through 2017!... 08/08/2017 [![Create the kind of content Google loves to rank](https://blog.rankingcoach.com/hubfs/Content%20is%20king%20Blog%20compressed.jpg)](https://blog.rankingcoach.com/en/create-the-kind-of-content-google-loves-to-rank) [Create the kind of content Google loves to rank](https://blog.rankingcoach.com/en/create-the-kind-of-content-google-loves-to-rank) There are many aspects to improving your website’s visibility online. The relative importance of... 06/14/2017 [![QUALITY BACKLINKS – WHAT THEY DO AND HOW TO GET THEM](https://blog.rankingcoach.com/hubfs/Screenshot%202021-04-20%20at%2011.04.54.png)](https://blog.rankingcoach.com/en/quality-backlinks-what-they-do-and-how-to-get-them) [QUALITY BACKLINKS – WHAT THEY DO AND HOW TO GET THEM](https://blog.rankingcoach.com/en/quality-backlinks-what-they-do-and-how-to-get-them) During the process of optimizing your website for top Google results, you have likely come across... 05/29/2017 [![Find the key to unlock your success - 5 ways to choose keywords](https://blog.rankingcoach.com/hubfs/Screenshot%202021-04-20%20at%2011.01.47.png)](https://blog.rankingcoach.com/en/find-the-key-to-unlock-your-success-5-ways-to-choose-keywords) [Find the key to unlock your success - 5 ways to choose keywords](https://blog.rankingcoach.com/en/find-the-key-to-unlock-your-success-5-ways-to-choose-keywords) If you have ever thought about online marketing, SEO, Google AdWords or basically any method of... 04/27/2017 [![rankingCoach ON THE ROAD](https://blog.rankingcoach.com/hubfs/Screenshot%202021-04-20%20at%2010.49.14.png)](https://blog.rankingcoach.com/en/rankingcoach-on-the-road) [rankingCoach ON THE ROAD](https://blog.rankingcoach.com/en/rankingcoach-on-the-road) March 28th, 07:00. The rankingCoach team is waiting eagerly for the coach that will take us to the... 04/17/2017 [![How can e-mail marketing promote your company?](https://blog.rankingcoach.com/hubfs/Screenshot%202021-04-23%20at%2009.34.20.png)](https://blog.rankingcoach.com/en/how-can-e-mail-marketing-promote-your-company) [How can e-mail marketing promote your company?](https://blog.rankingcoach.com/en/how-can-e-mail-marketing-promote-your-company) YOU HAVE 1 UNREAD MESSAGE! Around 205 billion emails are sent around the globe every single day... 04/12/2017 [![5 tips on how to launch a successful social media campaign](https://blog.rankingcoach.com/hubfs/1154_big%20compressed.jpg)](https://blog.rankingcoach.com/en/5-tips-on-how-to-launch-a-successful-social-media-campaign) [5 tips on how to launch a successful social media campaign](https://blog.rankingcoach.com/en/5-tips-on-how-to-launch-a-successful-social-media-campaign) Introduction Now that we know what social media is and why it’s essential for your business, it’s... 03/16/2017 [![Why reviews are essential for your business?](https://blog.rankingcoach.com/hubfs/2%20(1)-2.png)](https://blog.rankingcoach.com/en/why-reviews-are-essential-for-your-business) [Why reviews are essential for your business?](https://blog.rankingcoach.com/en/why-reviews-are-essential-for-your-business) After outlining local SEO as a whole, we will now focus on 3 different components of client... 02/01/2017 [![What do you need to know about Local SEO?](https://blog.rankingcoach.com/hubfs/1131_big%20compressed-4.jpg)](https://blog.rankingcoach.com/en/what-do-you-need-to-know-about-local-seo) [What do you need to know about Local SEO?](https://blog.rankingcoach.com/en/what-do-you-need-to-know-about-local-seo) 1. What is Local SEO? SEO (Search Engine Optimization) refers to all techniques involved in... 01/19/2017 [![Digital Marketing Tips of The Month](https://blog.rankingcoach.com/hubfs/Screenshot%202021-04-20%20at%2014.29.35.png)](https://blog.rankingcoach.com/en/digital-marketing-tips-of-the-month) [Digital Marketing Tips of The Month](https://blog.rankingcoach.com/en/digital-marketing-tips-of-the-month) Digital Marketing Tips of The Month Here is your rundown of the best tips and tricks for Digital... 11/01/2016 [❮ Previous](https://blog.rankingcoach.com/en/page/20) [1](https://blog.rankingcoach.com/en/page/1) ... ... [7](https://blog.rankingcoach.com/en/page/7) ... [12](https://blog.rankingcoach.com/en/page/12) ... [17](https://blog.rankingcoach.com/en/page/17) ... [20](https://blog.rankingcoach.com/en/page/20) [21](https://blog.rankingcoach.com/en/page/21) [22](https://blog.rankingcoach.com/en/page/22) ... [24](https://blog.rankingcoach.com/en/page/24) [Next ❯](https://blog.rankingcoach.com/en/page/22) ## FREE Brand Watch your business [Start now](https://go.rankingcoach.com/promotion-freemium/en-us) - - Features - [Local Marketing](https://www.rankingcoach.com/en-us/local-marketing?utm_source=rc_blog) - [Google Ads](https://www.rankingcoach.com/en-us/google-ads?utm_source=rc_blog) - [Search Engine Optimization (SEO)](https://www.rankingcoach.com/en-us/seo?utm_source=rc_blog) - [Reputation management](https://www.rankingcoach.com/en-us/local-marketing?utm_source=rc_blog) - [Social Media Monitoring](https://www.rankingcoach.com/en-us/features?utm_source=rc_blog) - [Brand Monitoring](https://www.rankingcoach.com/en-us/features?utm_source=rc_blog) - - About - [Legal Notice](https://www.rankingcoach.com/en-us/legal-notice?utm_source=rc_blog) - [Terms and Conditions](https://www.rankingcoach.com/en-us/terms-and-conditions?utm_source=rc_blog) - [Privacy Policy](https://www.rankingcoach.com/en-us/privacy-policy?utm_source=rc_blog) - [Cancellation and Refund](https://www.rankingcoach.com/en-us/cancellation-refund-policy) - [About Us](https://www.rankingcoach.com/en-us/about-us?utm_source=rc_blog) - [Glossary](https://knowledge.rankingcoach.com/en) - [Press](https://go.rankingcoach.com/en/pr) - [Privacy & Cookie Settings](https://www.rankingcoach.com/en-us#) - - Help - [Help Center](https://help.rankingcoach.com/en?utm_source=rc_blog) - [Contact](https://www.rankingcoach.com/en-us/contact?utm_source=rc_blog) - Careers - [We are hiring](https://www.linkedin.com/company/rankingcoach/jobs/?utm_source=rc_blog) - - Digital Marketing Guides - [Search Engine Marketing](https://www.rankingcoach.com/en-us/search-engine-marketing) - [Search Engine Optimization](https://www.rankingcoach.com/en-us/search-engine-optimization) - [Social Media Marketing](https://www.rankingcoach.com/en-us/social-media-marketing) - [Email Marketing](https://www.rankingcoach.com/en-us/email-marketing) - [User Experience (UX)](https://www.rankingcoach.com/en-us/user-experience-in-digital-marketing) - [Review Management](https://www.rankingcoach.com/en-us/review-management) - - rankingCoach is specially tailored for the following CMSs: - [WordPress](https://go.rankingcoach.com/en/cms/seo-digital-marketing-wordpress) - [Drupal](https://go.rankingcoach.com/en/cms/seo-digital-marketing-drupal) - [Joomla 3.2](https://go.rankingcoach.com/en/cms/seo-digital-marketing-joomla) - [Magento](https://go.rankingcoach.com/en/cms/seo-digital-marketing-magento) - [Shopify](https://go.rankingcoach.com/en/cms/seo-digital-marketing-shopify) - [Squarespace](https://go.rankingcoach.com/en/cms/seo-digital-marketing-squarespace) - [Webs](https://go.rankingcoach.com/en/cms/seo-digital-marketing-webs) - [Wix](https://go.rankingcoach.com/en/cms/seo-digital-marketing-wix) - [Weebly](https://go.rankingcoach.com/en/cms/seo-digital-marketing-weebly) - [Duda](https://go.rankingcoach.com/en/cms/seo-digital-marketing-duda) - [PrestaShop 1.6](https://go.rankingcoach.com/en/cms/seo-digital-marketing-prestashop) - [1&1 MyWebsite](https://go.rankingcoach.com/en/cms/seo-digital-marketing-11-mywebsite) - [Jimdo](https://go.rankingcoach.com/en/cms/seo-digital-marketing-jimdo) - [Opencart](https://go.rankingcoach.com/en/cms/seo-digital-marketing-opencart) ![rankingCoach](https://blog.rankingcoach.com/hubfs/raw_assets/public/RankingCoach_April2021/images/inv-rC-logo.svg "rankingCoach") - - - rankingCoach is the market leader in Digital Marketing for Small and Medium-Sized Businesses. We give these enterprises the power to implement an effective Digital Marketing strategy themselves, to maximize their online visibility and be successful online. rankingCoach creates a tailored Digital Marketing strategy based on the individual requirements of each business’s website. This marketing plan can then be easily implemented by the user with the app’s intuitive SEM and SEO tools and easy to follow step-by-step video tutorials. rankingCoach covers all aspects of Digital Marketing that an SMB needs to create a comprehensive Digital Marketing presence: Search Engine Optimization (SEO), Search Engine Marketing (Google Ads), Local Marketing, Social Media Monitoring and Reputation Management. ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "rankingCoach GmbH" }, "dateModified" : "March 27, 2026, 4:28:40 PM", "datePublished" : "2025-09-01 19:23:48", "headline" : "rankingCoach Blog listing page", "image" : { "@type" : "ImageObject", "url" : "" }, "mainEntityOfPage" : "https://blog.rankingcoach.com/en/page/21", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 60.0, "url" : "https://f.hubspotusercontent10.net/hubfs/8411010/rC_logo-color_amp.png", "width" : 360.0 }, "name" : "rankingCoach " } } ```