The Top 5 New Year's Resolutions For Your Website

Every year there are new resolutions made and forgotten, here are a few that every small business should never forget.

Change your website layout

Sure you might be in love with your website's design, but it doesn't mean everyone is. All websites at one point or another can become outdated or old-looking. So it is always nice to take the time to update them every once in a while, and if possible add some features that are now common. Seen on a lot of websites now are chat boxes, newsletter signup, blogs, and many other ways of engaging your customers. Any of the above are great ways to reach and keep your audience updated!

Improve your mobile user experience

Often brought up in online marketing, more and more users access the internet via smartphone, making it obvious that loading speeds and the interface should be optimized for mobile devices. This was proven by Google with over 50% of people leaving a mobile website if it doesn't load in under 3 seconds.

Generate video content

One of the easiest ways to communicate with your users is by using videos. As the most captivating form of digital media it will help draw in more customers. Not only that, but it also improves SEO, making it more likely your website will be placed closer to the top.

Post more on social media

We know it is easy to forget to update social media consistently, and that is why it is perfect for a New Year's resolution. Aiming to be more active this year is one of the easiest of these five to achieve, and the least stressful. Every time you have an update, all you have to do is take a few minutes and let your loyal customers know!

Find out what your customers want

Set up a survey so you can propose some options to get feedback on what would work most in your favor, before making any changes. This is a great way to not only involve customers but to promote whatever it is that they choose in the end.